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| Agricultural Lending | FARMTRAC® |
Today’s successful farmers recognize the need to have a thorough understanding of the financial side of their farming operation. One of the best tools available for developing this knowledge is FARMTRAC®. This “Financial Analysis and Risk Management” program was developed and trademarked exclusively by United Bank & Trust Company in 2003.
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All ag lenders gather financial information to analyze their customers’ lines …. That was how FARMTRAC began. Through the thousands of conversations we routinely have with our ag customers, we refined and improved our information gathering and analysis processes and began sharing this information with our farm borrowers. We talked honestly with our borrowers about their line, what was going right, what could go better and what strategies could be used for a more profitable future. When our farm customers began requesting FARMTRAC sessions with us, we knew we had developed a valuable service, and we trademarked it.
The FARMTRAC package includes a balance sheet, trend analysis, risk rating, projected cash flow and a proforma balance sheet, none of which are particularly unique. What sets FARMTRAC apart is the manner of our information gathering, the analysis we provide, and the format we use to display our findings. FARMTRAC can help provide answers to these basic business management questions:
- Where am I today?
- How did I get here?
- Where do I want to be in the future?
- How do I get there?
- What are the risks involved?
- Can I withstand the risks?
FARMTRAC is just one more tool that sets United Bank & Trust Company apart from other ag lenders and keeps our customers coming back year after year.
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